Publication date: 21.08.2025
Legal support for freelancers, digital businesses, launch of information products, representation in court disputes.
Case: Successful Trademark Registration: Reliable Brand Protection in the Market
Description of the situation and client's problem
A client, the founder of a young but ambitious business, approached lawyer Maryna Teteruk. The company had developed a unique name and logo and was actively working on creating a recognizable brand. With growing popularity, there arose an urgent need for legal protection of their intellectual property.
The problem was that the client, lacking experience in intellectual property matters, understood that an improperly filed application could lead to registration refusal, loss of time and money, and the absence of a registered trademark left the brand vulnerable to unfair competition and copying.
Problem:
Maryna Teteruk conducted a detailed analysis of the situation, emphasizing that a registered trademark is a key intangible asset of a company. It gives the owner the exclusive right to use their brand to identify goods and services, as well as the ability to prohibit others from using similar or identical marks.
A key point in the preparation stage was a thorough preliminary search. The goal was to find out if there were any already registered or pending trademarks in the State Register that could be confusingly similar to the client's mark. This allowed for an assessment of the chances of successful registration and the avoidance of potential disputes.
Desired Outcome:
Successful registration of the trademark, obtaining a certificate that guarantees reliable brand protection against unfair competition.
Responsible Lawyer:
Maryna Teteruk — a lawyer specializing in intellectual property rights protection.
Solution:
Maryna Teteruk developed and implemented a consistent strategy that guaranteed the successful completion of the registration process:
- Preliminary trademark search:
An in-depth search was conducted in the databases of Ukrpatent to ensure that the client's name and logo were unique and did not infringe on the rights of other rights holders. - Preparation and submission of the application:
The lawyer professionally prepared and submitted the trademark registration application. She correctly classified the goods and services according to the International Classification of Goods and Services (Nice Classification), which is critically important for ensuring effective protection. - Interaction with the expert examination:
During the formal examination stage, Ukrpatent provided a preliminary conclusion regarding the existence of potential similarities with other marks. Maryna Teteruk prepared a motivated and reasoned response in which she proved the absence of a real risk of confusion, which allowed the experts' objections to be lifted. - Monitoring and obtaining the certificate:
The lawyer constantly monitored the process and, after successfully passing all stages, secured the certificate of trademark registration.
Result: Thanks to the professional and consistent work of lawyer Maryna Teteruk, the client's trademark was successfully registered. The client received a certificate that guarantees him the exclusive right to use his brand in Ukraine.
This case is an excellent example of how a timely and professional approach to trademark registration allows a brand to be reliably protected and potential risks to be avoided. It highlights the importance of collaborating with a lawyer specializing in intellectual property to competently navigate all stages of registration, from the preliminary search to obtaining the certificate.
