Legal marketplace "CONSULTANT" is a leading platform that is rapidly expanding its capabilities in the Ukrainian market. We strive to make legal services accessible, simple and understandable for all our clients. The platform brings together the best lawyers in Ukraine to provide complete solutions not only for businesses but also for individuals.
Our achievements, such as TOP 10 among legal start-ups at the Innovating Justice Challenge 2020 and being on the resident list at Diia.City, clearly indicate our commitment to innovation and the highest quality. Thanks to continuous development, the number of users of our platform has already exceeded 60,000 and continues to grow steadily.
Vacancy: Head of marketing
We continue to open representative offices in other countries. That's why we need additional heads of marketing to assemble teams and launch work in new offices.
The head of marketing plays an important role in developing the brand strategy, attracting new customers, increasing awareness of the legal market and optimising marketing processes. We expect the future head of marketing to be proactive, not afraid of new challenges and ready to implement non-standard solutions on the fly for the successful development of the company. If you are interested in professional development and want to work in a company that offers career opportunities and comfortable working conditions, we are happy to welcome you to our team!
Benefits of being a head of marketing
Among the advantages of working as a head of marketing are the following:
- Influence on the strategic development of the company. The head of the marketing department should be responsible for the formation and implementation of a marketing strategy that directly affects the company's development and success in the market.
- Career growth. This position provides great opportunities for career development both within the company and in future projects. Successful performance of duties opens up new horizons and helps to improve your professional status.
- A wide range of tasks. This position involves managing various areas of marketing, from digital campaigns to strategic planning. This will allow you to expand your skills and knowledge in various aspects of marketing.
- Opportunity to innovate. Our company values new ideas and innovative approaches. As a manager, you will have room for experimentation and the opportunity to implement the most advanced marketing techniques and tools.
- Continuous training. You will have access to internal and external trainings, seminars and conferences, which will allow you to constantly develop and keep abreast of the latest trends in marketing.
By taking this position, you will have the opportunity to make a significant contribution to the development of our marketplace by leading a team and implementing innovative strategies. These benefits open up wide horizons for both personal and professional growth.
Responsibilities of the head of marketing
The responsibilities of the head of marketing include a range of tasks aimed at developing and improving the company's marketing strategy:
- Development and implementation of the marketing strategy. The manager is responsible for creating effective marketing strategies that meet the company's overall goals. This includes detailed market analysis, studying the competitive environment, identifying the needs of the target audience, and developing plans for promoting services. He also ensures that the strategy is aligned with the company's mission and business goals.
- Managing the marketing team. The head of marketing manages the team, distributes tasks among employees, monitors their performance, and provides the necessary resources to achieve results. He or she is also involved in team development, designing motivational programs, has the ability to apply fines and sanctions, and conducts regular performance evaluations.
- Coordination with other departments. An important part of the job is to ensure close cooperation with other departments of the company. For example, with the IT department to prepare terms of reference in their area. This helps to create coordinated marketing campaigns that support the company's overall strategy and help achieve common business goals.
- Management of advertising campaigns. The head of marketing is responsible for setting up advertising on Facebook, Instagram, Google, TikTok, YouTube, etc. This includes developing advertising concepts, determining the best promotion channels, managing the advertising budget, and evaluating the effectiveness of campaigns.
- Tracking trends and implementing innovations. The head of the marketing department and his/her team follow new trends in marketing, explore innovative approaches and technologies that can be useful for the company. For example, it is necessary to know and be able to manage social networks in order to increase traffic organically (through contests, posts, ads, etc.).
- Brand development. Forming and maintaining a positive image of the company in the market is a key task of the head of the marketing department. He or she should implement and edit the existing brand strategy, manage the creation and implementation of communication campaigns that help increase brand awareness and strengthen its position in the market. It is also important to be able to analyze competitors and their services.
- Optimization of marketing processes. Marketing managers ensure the efficiency of all marketing processes. They hire new targeting specialists based on the CPI model, look for new traffic channels, reduce costs, and increase traffic conversions. This all involves optimizing workflows, improving project management, and ensuring that high results are achieved.
Your role as head of marketing will be key in developing our brand and increasing its awareness. If you're ready to take on this challenge and want to be part of a team that strives for continuous improvement, we're waiting for you!
Requirements for the head of marketing
We are looking for a qualified candidate who meets the following requirements:
- In-depth knowledge of marketing strategies. You must have in-depth knowledge of modern marketing strategies, tools and technologies. Knowledge of the main tools of marketing platforms, including Google Analytics, CRM systems, telephony, advertising platforms (Google Ads, Facebook Ads, etc.).
- Leadership skills. The candidate must be a successful leader with experience in managing teams, the ability to motivate and coordinate employees to achieve common goals. It is also important to have the skills to develop and mentor junior team members.
- Knowledge of SEO website promotion. Understanding of SEO principles and experience in developing strategies to increase website visibility in search engines. Ability to implement SEO practices to improve the ranking of web resources.
- Creativity and strategic thinking. You must have developed creative thinking to develop new ideas and strategies, as well as a strategic vision to formulate further brand development plans.
- Communication skills. A high level of communication skills to effectively interact with different departments of the company and the ability to present ideas and strategies clearly and convincingly are important aspects.
- Budget management skills. The ability to manage marketing budgets, optimize costs, and maximize ROI is essential to performing the job effectively.
- Adaptability to changes. Willingness to respond quickly to market changes and new challenges, as well as the ability to adapt marketing strategies to new conditions and trends.
We believe that our ideal candidate combines these qualities and skills to effectively manage a team and realize ambitious marketing goals.
What do we offer?
By joining our legal marketplace “CONSULTANT”, employees get access to a wide range of opportunities and benefits:
- Leadership and influence. You will be one of the key figures in the formation and implementation of marketing strategies of our marketplace. This is an opportunity to influence the development strategy and brand positioning, as well as to lead a team of talented professionals.
- Booking and foreign business trips. If necessary, we can provide reservations and the opportunity to travel abroad on business trips. This will expand your opportunities for professional development and advanced training.
- Rate for the adaptation period. During the 1-2 months of the adaptation period, you will receive a rate of $1000-2000, which will provide financial support at the initial stage.
- Competitive compensation. You will receive a competitive salary (from 60,000 UAH) and bonuses that correspond to your achievements and performance. For example, a percentage of each client you acquire and the work of each targeted marketer you hire. We actively reward contributions to the company's development.
- Career prospects. The position of Head of Marketing offers significant opportunities for career development within the company. In the future, you will have the opportunity to work in our offices in Warsaw, London and other countries, which opens up new horizons for professional development and broadening your experience.
- Official employment and social guarantees. Official employment under a GIG contract will provide stability and all the necessary social guarantees that ensure confidence in the future.
- Comfortable working conditions. Our modern office in the center of Kyiv provides optimal working conditions. We create a comfortable and functional work environment that allows you to focus on achieving your goals.
We invite you to join the CONSULTANT team and become a part of a successful legal marketplace that is constantly developing and improving.
As a head of marketing, you will have a unique opportunity to bring your ideas to life by managing a team of professionals and implementing innovative strategies. Your leadership and creativity will be key to the success of our brand, and the opportunities we provide will allow you to reach new professional heights.
We are looking for people who meet these criteria and want to join our dynamic team. Such experience can be part of an exciting process of shaping the future of the innovative legal market in Ukraine. We invite candidates who are ready for challenges and professional development to apply. We are looking forward to hearing from you!
