Legal marketplace "CONSULTANT" is a leading platform that is rapidly expanding its capabilities in the Ukrainian market. We strive to make legal services accessible, simple and understandable for all our clients. The platform brings together the best lawyers in Ukraine to provide complete solutions not only for businesses but also for individuals.
Our achievements, such as TOP 10 among legal start-ups at the Innovating Justice Challenge 2020 and being on the resident list at Diia.City, clearly indicate our commitment to innovation and the highest quality. Thanks to continuous development, the number of users of our platform has already exceeded 60,000 and continues to grow steadily.
Vacancy: Head of marketing
We continue to open representative offices in other countries. That's why we need additional heads of marketing to assemble teams and launch work in new offices.
The head of marketing plays an important role in developing the brand strategy, attracting new customers, increasing awareness of the legal market and optimising marketing processes. We expect the future head of marketing to be proactive, not afraid of new challenges and ready to implement non-standard solutions on the fly for the successful development of the company. If you are interested in professional development and want to work in a company that offers career opportunities and comfortable working conditions, we are happy to welcome you to our team!
Benefits of being a head of marketing
Among the advantages of working as a head of marketing are the following:
- Influence on the strategic development of the company. The head of the marketing department should be responsible for the formation and implementation of a marketing strategy that directly affects the company's development and success in the market.
- Career growth. This position provides great opportunities for career development both within the company and in future projects. Successful performance of duties opens up new horizons and helps to improve your professional status.
- A wide range of tasks. This position involves managing various areas of marketing, from digital campaigns to strategic planning. This will allow you to expand your skills and knowledge in various aspects of marketing.
- Opportunity to innovate. Our company values new ideas and innovative approaches. As a manager, you will have room for experimentation and the opportunity to implement the most advanced marketing techniques and tools.
- Continuous training. You will have access to internal and external trainings, seminars and conferences, which will allow you to constantly develop and keep abreast of the latest trends in marketing.
By taking this position, you will have the opportunity to make a significant contribution to the development of our marketplace by leading a team and implementing innovative strategies. These benefits open up wide horizons for both personal and professional growth.
Responsibilities of the head of marketing
The responsibilities of the head of marketing include a range of tasks aimed at developing and improving the company's marketing strategy:
- Development and implementation of the marketing strategy. The manager is responsible for creating effective marketing strategies that meet the company's overall goals. This includes detailed market analysis, studying the competitive environment, identifying the needs of the target audience, and developing plans for promoting services. He also ensures that the strategy is aligned with the company's mission and business goals.
- Managing the marketing team. The head of marketing manages the team, distributes tasks among employees, monitors their performance, and provides the necessary resources to achieve results. He or she is also involved in team development, designing motivational programs, has the ability to apply fines and sanctions, and conducts regular performance evaluations.
- Coordination with other departments. An important part of the job is to ensure close cooperation with other departments of the company. For example, with the IT department to prepare terms of reference in their area. This helps to create coordinated marketing campaigns that support the company's overall strategy and help achieve common business goals.
- Management of advertising campaigns. The head of marketing is responsible for setting up advertising on Facebook, Instagram, Google, TikTok, YouTube, etc. This includes developing advertising concepts, determining the best promotion channels, managing the advertising budget, and evaluating the effectiveness of campaigns.
- Tracking trends and implementing innovations. The head of the marketing department and his/her team follow new trends in marketing, explore innovative approaches and technologies that can be useful for the company. For example, it is necessary to know and be able to manage social networks in order to increase traffic organically (through contests, posts, ads, etc.).
- Brand development. Forming and maintaining a positive image of the company in the market is a key task of the head of the marketing department. He or she should implement and edit the existing brand strategy, manage the creation and implementation of communication campaigns that help increase brand awareness and strengthen its position in the market. It is also important to be able to analyze competitors and their services.
- Optimization of marketing processes. Marketing managers ensure the efficiency of all marketing processes. They hire new targeting specialists based on the CPI model, look for new traffic channels, reduce costs, and increase traffic conversions. This all involves optimizing workflows, improving project management, and ensuring that high results are achieved.
Your role as head of marketing will be key in developing our brand and increasing its awareness. If you're ready to take on this challenge and want to be part of a team that strives for continuous improvement, we're waiting for you!
Requirements for the head of marketing
We are looking for a qualified candidate who meets the following requirements:
- In-depth knowledge of marketing strategies. You must have in-depth knowledge of modern marketing strategies, tools and technologies. Knowledge of the main tools of marketing platforms, including Google Analytics, CRM systems, telephony, advertising platforms (Google Ads, Facebook Ads, etc.).
- Leadership skills. The candidate must be a successful leader with experience in managing teams, the ability to motivate and coordinate employees to achieve common goals. It is also important to have the skills to develop and mentor junior team members.
- Knowledge of SEO website promotion. Understanding of SEO principles and experience in developing strategies to increase website visibility in search engines. Ability to implement SEO practices to improve the ranking of web resources.
- Creativity and strategic thinking. You must have developed creative thinking to develop new ideas and strategies, as well as a strategic vision to formulate further brand development plans.
- Communication skills. A high level of communication skills to effectively interact with different departments of the company and the ability to present ideas and strategies clearly and convincingly are important aspects.
- Budget management skills. The ability to manage marketing budgets, optimize costs, and maximize ROI is essential to performing the job effectively.
- Adaptability to changes. Willingness to respond quickly to market changes and new challenges, as well as the ability to adapt marketing strategies to new conditions and trends.
We believe that our ideal candidate combines these qualities and skills to effectively manage a team and realize ambitious marketing goals.
What do we offer?
By joining our legal marketplace “CONSULTANT”, employees get access to a wide range of opportunities and benefits:
- Leadership and influence. The key role in this position is to define and implement marketing strategies for the largest legal service provider operating in Ukraine and beyond. You will have the opportunity to influence the development of the brand and work with clients from Poland, the UK, the US and Dubai, shaping the global positioning and leading a team of professionals. Participation in the development of new approaches, including the use of our technology, will allow you to implement and apply innovative solutions.
- Booking and business trips abroad. Thanks to official employment and support from Diia.City, we will provide the opportunity to travel abroad and get bookings if necessary. In addition, this support provides all the necessary legal guarantees and supports your confidence in the stability of the company.
- Rate for the adaptation period. For 1-2 months of the adaptation period, you will receive a rate of $1,000-2,000, which provides financial support at the initial stage. After that, the salary is unlimited - the income depends only on the results achieved. We offer an official salary with competitive commissions, hot traffic, a percentage of each attracted client, and significant bonuses for those who lead the results rankings or bring new employees.
- Career prospects. The position of Head of Marketing offers significant opportunities for career development within the company. In the future, you will have the opportunity to work in our offices in Warsaw, London and other countries, which opens up new horizons for expanding your personal and professional experience.
- Comfortable working conditions. Our modern office in the centre of Kyiv, in the Parus Business Centre, provides optimal working conditions. We create a comfortable and functional working environment that allows you to focus on achieving your goals. We also offer mentoring from industry experts at the beginning, and later on, the possibility of a comfortable individual schedule.
We invite you to join the CONSULTANT team and become a part of a successful legal marketplace that is constantly developing and improving.
As a head of marketing, you will have a unique opportunity to bring your ideas to life by managing a team of professionals and implementing innovative strategies. Your leadership and creativity will be key to the success of our brand, and the opportunities we provide will allow you to reach new professional heights.
We are looking for people who meet these criteria and want to join our dynamic team. Such experience can be part of an exciting process of shaping the future of the innovative legal market in Ukraine. We invite candidates who are ready for challenges and professional development to apply. We are looking forward to hearing from you!
